45 Appointments for Ackcio
Ackcio is a global provider of industrial wireless monitoring systems that help mission critical industries enhance safety, manage risk, and increase operational efficiency.
45
Appointments booked
62
Leads generated
$200,000
Avg deal size
Singapore
Headquarters
About the Client
Ackcio is a global provider of industrial wireless monitoring systems that help mission critical industries enhance safety, manage risk, and increase operational efficiency. Their technology is deployed in some of the world's most demanding environments including tunnelling, mining, construction, and infrastructure projects.
Client
Ackcio
Industry
Industrial IoT
Headquarters
Singapore
The Challenge
Long Sales Cycles, High Deal Values
Ackcio's technology carries significant deal sizes, requiring outreach to senior buyers who move cautiously. Getting initial discovery meetings required precision targeting and highly credible positioning.
Niche Technical Buyers
Decision makers were Site Engineers, Health and Safety Directors, and Operations leaders in specialised industries. Generic outreach had no traction with this audience.
Global Reach with Local Relevance
Ackcio needed to build pipeline across multiple geographies simultaneously while keeping messaging relevant to local industry conditions, project types, and regulatory environments.
Our Approach
Channels Used
Leadriver Team
Vertical and Persona Research
We identified the highest-value verticals for Ackcio's monitoring technology including tunnelling contractors, underground mining operators, and large-scale civil infrastructure projects. Within each vertical, we mapped the key decision making roles: Site Safety Managers, Chief Engineers, and Project Directors responsible for instrumentation and monitoring.
Technical Positioning Framework
Leadriver developed messaging that translated Ackcio's technical advantages into business outcomes buyers care about. Reliability in harsh environments, reduction of manual monitoring labour, and real time safety alerts were positioned against the financial and reputational cost of monitoring failures on major projects.
Account-Based Outreach
Given the high deal values and long sales cycles, we ran account-based campaigns targeting specific large-scale projects and tier one contractors globally. Each outreach sequence was tailored to the prospect's known project activity and likely monitoring challenges.
LinkedIn Warm-Up and Cold Email
We combined LinkedIn profile visits and connection sequences to build awareness before cold email landed. This two-touchpoint approach increased reply rates significantly for a technical audience that prefers to research before engaging.
Pre-Qualified Meeting Pipeline
All discovery meetings were pre-screened to confirm project fit, budget authority, and active need before being handed to the Ackcio commercial team. Each meeting brief included full account context and the prospect's expressed interest area.
Results
45
Appointments booked
62
Leads generated
$200,000
Avg deal size
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